URL shortener, branded links & analytics

URL shortener for branded links.
Track every click with clarity.

Shorten URLs, create branded short links, generate QR-code-ready links, and use short link analytics to track clicks, devices, locations, and campaign performance from one link management dashboard.

Free URL shortener · No credit card · SSL on every link

10M+Links created
500K+Active users
99.9%Uptime SLA
150+Countries

Platform capabilities

Everything you need from a modern URL shortener

Create branded links, manage custom domains, launch QR-code campaigns, track link analytics, and automate link management from one platform.

Short link analytics

See exactly who clicked, from where, on what device, and at what time. Monitor campaign performance with location data, referrer breakdowns, and real-time traffic patterns.

Branded short links

Replace generic URLs with custom aliases and branded short links that build trust and improve click-through rates.

lnkl.ab/summer-sale
lnkl.ab/product-launch

URL shortener API

Automate bulk short URLs, campaign links, redirects, and tracking workflows with REST APIs, webhooks, and developer-friendly docs.

POST /api/v1/shorten
{ url: "your-url" }

Enterprise-grade security

Protect branded links and QR-code campaigns with SSL on every redirect, spam checks, phishing protection, and reliable global uptime.

SSLSOC 2GDPR99.9% SLA

Link management for teams

Use shared dashboards, role-based permissions, and workspace controls to manage links across teams, clients, and campaigns without the chaos.

A
B
C
+

Fast global redirects

Deliver fast short-link redirects worldwide so social, SMS, email, and offline QR-code traffic all reach the right destination instantly.

<50ms

How it works

Shorten, share, and track in 4 simple steps

From pasting a URL to reading real-time click analytics — the full workflow takes under a minute.

01

Paste your long URL

Copy any long URL — a landing page, product link, blog post, file share, or campaign destination — and paste it into the LinkLab URL shortener.

Works with any URL from any website or platform.

02

Customise your short link

Set a custom alias to create a branded short link, choose an expiry date, add UTM parameters for campaign tracking, or let LinkLab generate a short code automatically.

Example: linklab.in/summer-sale or linklab.in/launch-2026

03

Share on any channel

Share your branded short link in social media posts, email campaigns, SMS messages, paid ads, printed materials, or embed it as a QR code for offline campaigns.

One link works everywhere — online and offline.

04

Track every click in real time

Monitor click counts, geographic locations, devices, browsers, referral sources, and time-based traffic patterns from your link analytics dashboard. No extra tools needed.

Real-time short link analytics for every link you create.

No credit card required to start
First short link in under 60 seconds
SSL on every redirect, always
Links work forever unless you disable them

Who uses LinkLab

URL shortener built for every team and use case

Whether you're a solo creator or an enterprise team, LinkLab gives you the branded links, analytics, API, and QR codes you need to manage link traffic at any scale.

Marketing teams

Track every campaign click

Create branded short links for email campaigns, paid ads, and social posts. Measure click-through rates, compare channels, and optimise spend with per-link analytics that show location, device, and referral data.

Email campaignsPaid adsSocial mediaUTM tracking
Learn more
Developers & product teams

Automate link creation with our API

Integrate the LinkLab REST API into your backend to shorten URLs, generate branded links, retrieve analytics data, and manage link lifecycles programmatically. Full API documentation and sandbox available.

REST APIWebhooksBulk shorteningAnalytics API
Learn more
E-commerce & retail brands

Branded links for product pages

Replace long, messy product URLs with clean branded short links and QR codes for packaging, receipts, and in-store materials. Drive traffic, measure offline-to-online conversions, and maintain brand consistency.

Custom domainsQR codesOffline campaignsProduct links
Learn more
Agencies & content creators

Manage hundreds of links from one workspace

Organise links by campaign, client, or channel from a shared dashboard. Create, edit, disable, and track links at scale without switching between spreadsheets and platforms.

Shared workspaceBulk creationLink managementTeam permissions
Learn more
Events & offline campaigns

QR codes for print, signage, and events

Generate custom QR codes for every short link. Print them on flyers, posters, merchandise, and event badges. Track scan counts and geographic data to measure offline campaign reach.

QR code generatorOffline trackingEvent marketingPrint campaigns
Learn more
Analysts & growth teams

Deep link analytics for data-driven decisions

Get click timelines, peak traffic hours, top countries, device breakdowns, browser distributions, and referral source tracking for every link. Export data and connect to your analytics stack.

Click analyticsGeo dataDevice trackingReferral sources
Learn more

Pricing

URL shortener plans starting at $1 per month

Start free, scale on your terms. No long contracts, no setup fees. Pay only for the volume of short links and features you actually need.

Free tier forever
Plans from $1/month
No-expiry link credit packs available
Enterprise custom pricing

Free

$0/month

Perfect for individuals trying URL shortening for the first time.

  • 10 shortened links/month
  • Basic click analytics
  • Custom aliases
  • QR code per link
  • SSL on every redirect
Start free

Starter

$1/month

Great for creators, bloggers, and small teams just getting started.

  • 100 shortened links/month
  • Full click analytics
  • Branded short links
  • Custom aliases
  • API access
Get Starter
Most Popular

Growth

$10/month

For growing marketing teams running regular campaigns.

  • 2,000 shortened links/month
  • Advanced analytics
  • Custom domains
  • Bulk link creation
  • Priority support
Get Growth

Pro

$79/month

High-volume agencies and platforms with 100K monthly links.

  • 100,000 shortened links/month
  • Full analytics suite
  • Multiple custom domains
  • Full API access
  • SLA guarantee
Get Pro

Need more volume? See all plans including the Scale ($29) plan, 100K Pro plan, and no-expiry one-time link credit packs.

High-volume teams and enterprises can contact us for custom pricing.

10M+
Links Created
and counting
500K+
Active Users
across 150 countries
99.9%
Uptime
guaranteed SLA
<50ms
Redirect Speed
global average

Trusted URL shortener for teams at

TechFlowStartupHubBrandVibeNexus CoOrbit LabsPulse Media

Customer stories

Real results from teams using branded links and analytics

"

LinkLab transformed how we track our marketing campaigns. The analytics are incredibly detailed and the custom aliases help maintain our brand consistency across all channels.

3.2×
click-through rate
Professional woman with long brown hair in navy blazer smiling at camera in modern office
Sarah Mitchell
Marketing Director · TechFlow Inc
"

The API integration was seamless. We automated our entire link generation process and the documentation made implementation straightforward. Highly recommend for developers.

40hrs
saved per month
Asian man with short black hair in white shirt smiling confidently in bright office setting
Michael Chen
Lead Developer · StartupHub
"

Managing hundreds of social media links used to be a nightmare. LinkLab's dashboard makes it easy to organize, track, and optimize all our campaigns in one place.

98%
team adoption rate
Hispanic woman with curly dark hair in red blouse smiling warmly in creative workspace
Emily Rodriguez
Social Media Manager · BrandVibe

FAQ

Common URL shortener questions

Everything you need to know about branded links, analytics, QR-code-ready short URLs, and LinkLab

Still have questions?

Contact our support team
Start in under 60 seconds

Your URL shortener should do more than shorten
better links, QR codes, and analytics

Join teams using LinkLab to shorten URLs, create branded links, track campaign clicks, manage custom domains, and scale link workflows without switching platforms.

No credit card required
Free forever plan
5-minute setup